LOGO ANIMATION
The logo was created in Adobe Illustrator and animated in Adobe After effects. The logo animation shows our first cat mascot tearing its way into the frame with its paws, then revealing the brand name with a "rise" text reveal type of animation with a bubbly font that matches the theme of the branding and the animation. The shift from the white cat to a black cat represents how the brand has a cuddly appearance but with a protective side with its self-defense tools. The black cat mascot shows its claws to show its protective self and to also corelate to its namesake brand "Klaws".
The font used for the typography of the logo is named "BABELGAMEE"
BRAND AVP
BEHIND THE SCENES
